Well I’m so happy to say that I’m studying a new marketing course. It’s called Digital Marketing and it’s here in London thanks to London School of Marketing. And I must say at the moment I’m studying the first module which is quite basic if you take into account that I studied marketing before but the next modules seems very promising. I will keep you posted.
Well to start with I would like to talk about the difference between Traditional Marketing and Digital Marketing.
There are 2 different types of data when we talk about Google Analytics: dimensions and metrics.
Dimensions data is about the characteristics of our users, sessions and actions. It basically describes your data.
Metrics data gives us the quantitative measurements of users, sessions and actions. It basically measures your data. Read more
Yeah, in two weeks Ascot horseraces will be here and I’ll try not to miss it. Yesterday when I was on the train I was reading the newspaper and this article got my attention. Basically you can go to Debenhams and there they will have a grass exactly like the one in Ascot for you to check if you need to change your high heels for you not to get stuck in the grass. Isn’t clever? To be honest it’s the best publicity they can get before this amazing event happening on June this year.
It got the attention of the media, public and also advertising agencies that thought why they didn’t come up with the idea before! This is genius!
Well, apart from 330social.com I also own other website called mariaefmilliner.com. Because I love hats! I’m the responsible for the content and since I’m translating it to english and spanish, I’m worried about the SEO. I have read that if you duplicate your content you can get penalised by Google. And because many people are saying different things I decided to go for multiple answers and posted a question on LinkedIn regarding this. Let’s see how it goes, I’ll post the answers and the conclusion (if there is one)
I always love to listen to TED talks, they always have something interesting to talk about and I must say I love how people try to increase creativity and ”give birth” to new things.
Tomorrow I was listening to Dan Berkenstock who tried (and finally did) to create a new device to take satellite pictures with high quality and low cost. He built this machine because the images that satellites gave to us before were too old and also a huge part of the world was not able to get pictured.As you can see, only the part in yellow and red are clearly filmed.
At the beginning it seemed quite a challenge but they did it! Let’s listen to him and how he accomplished this! Just only one note. The device is amazing but I’m truly concern about the purpose of it. He says it for his work and for helping the world, but nowadays with all the “spies” around I don’t know if it’s more a spying machine rather than something that is going to benefit us.
Let’s see, time will tell…
For the ones that love creativity, I post three videos of Ted Talks, highly recommended!